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IBM Reseller Scheme Growth
Significant growth of prepaid
card program for IBM Reseller Cash Redemptions
London 24AUG09 - Almost 24 months after the launch of the IBM
Reseller Prepaid Card Cash Redemption program, CCS UK Ltd is
pleased to announce that the program has grown from strength to
strength with a significant rise in card issuance and loading
activity over the course of the last six months. The card
program was initially launched in October 2007 as
global customer club incentive program structured as a
traditional loyalty program where business partners of IBM are awarded points for selling products which they can
redeem for rewards. A major segment of the resellers prefer to
redeem their points for a cash reward which is then disbursed
onto their prepaid card.
The initial program launched in 2007 utilized a re-loadable card
across four currency platforms (GBP, USD, EUR, AUD). In 2009 due
to the demand for payouts across other global territories, the
program has grown to incorporate prepaid cards that can also be
issued in Swedish Krone and Canadian Dollars and the program now
incorporates the addition of a gift card scheme where the card
can be reloaded up to a maximum of three times. A major segment
of the program's success is the solution being based on a strong
Visa and MasterCard international issuing banking partner whose
appetite is mainly for globally orientated disbursement projects
rather than being limited to the domestic market of their
jurisdiction.
About IBM
IBM
offers a broad range of industry-leading solutions for hardware,
software, services, and financing that resellers can incorporate
into their product portfolio. In addition, IBM offers
PartnerWorld, the IBM Business Partner program designed to
deliver valuable benefits to help partners succeed in the
marketplace and strengthening the mutual relationship. Business
Partners who invest the most in IBM receive higher value
benefits and resources. This investment is recognized through
three PartnerWorld membership levels - Member, Advanced and
Premier. See
http://www-200.ibm.com/partnerworld
for further details.
About CCS UK Ltd
CCS UK Ltd (www.ccsprepay.com)
is a consultancy firm which since early 2005 has been consulting
in the area of prepaid debit implementation strategies
specifically across the Europe, Middle East and African (EMEA)
region, expanding into Asia Pacific and Latin America during
2006. By developing relationships with issuing banks and
transaction processors CCS guides its corporate clientele to the
most appropriate product offering based on a detailed program
qualification process and guidance by an internal financial
advisory counsel that provides the risk management expertise and
regulatory understanding for both local, regional and global
program positioning. CCS UK Ltd is an authorized MasterCard
Member Service Provider (MSP) and Visa Independent Sales
Organization (ISO) for strategic MasterCard and Visa member
issuing banks.
Contacts:
CCS Operations
Sharon Hay
admin@ccsprepay.com
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